Breakthrough Innovation with Jobs To Be Done

My motto this year is “Evolve & Disrupt”. Trust me, I’m a man on a mission.
I will soon write and elaborate about a method for ultra-rapid change that I call Popcorn Flow.
Today, however, I simply want to share with you a presentation I created to introduce the Jobs To Be Done framework, which is something I’ve been relentlessly learning and applying for a bit less than a year. It’s a surprisingly short amount of time given the tremendous insights I gained and the skills I developed throughout this journey. Don’t be fooled by the irreverent cartoons, this stuff is pure gold with incredible potential for breakthrough innovation. Enjoy!


Claudio Perrone

My passion is to develop the critical thinking skills of people and help them bring the best of their work to the world. Lean & Agile management consultant, startup strategist, award-winning speaker and entrepreneur. Creative force behind A3 Thinker and PopcornFlow.